Is Your Business The Next ‘Sliced Bread’?

Thursday, August 7th, 2008

Did you know that when sliced bread was invented, it wasn't a widely-accepted invention? In fact, it was almost a complete failure, as the inventor focused entirely on the inventing process instead of spreading the word... it wasn't until Wonder came along and started marketing it that sliced bread became ...

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Non-traditional Selling on Craigslist

Monday, March 27th, 2006

Suzanne Falter-Barnes wrote a great post on using [tag]Craigslist.org[/tag] to sell your event, and it's inspiring. Oftentimes, you'll find [tag]B2B advertising[/tag] of events on online forums such as Ryze and through Yahoo Groups, but it's not so often that you see (worthwhile) B2C counterparts in [tag]social networking[/tag] groups. Basically, Craig's List ...

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Finding Your Niche: What do you want to be known for?

Tuesday, May 10th, 2005

In my experience, there are two kinds of small business owners: one that knows whom their market niche is and utilize it, and another who tends to waiver or not want to 'set in stone' their target market. With the latter group, I always probe for more information: Why don't ...

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