Television Advertising

This commercial is the epitome of television advertising - it makes me laugh. What's really funny, though, is that I can hardly remember the brand - or what they're trying to sell. I can remember the punchline, though. Sad, really. advertising

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Defining Expectations

For many of us, when we’re working with a client – it’s personal. Usually, we’re helping someone change his or her life or business – and we don’t want anyone interfering in that. That one-on-one care is what attract our clients to us and will sustain us. The relationship we’ve ...

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Malcolm Gladwell Launches Blog!

Yes, you read it right - after a long time of fighting the blogging urge, Gladwell has launched a blog! The Author of The Tipping Point: How Little Things Can Make a Big Difference & Blink : The Power of Thinking Without Thinking sez: In the past year I have often been ...

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AOL to Launch Services to Challenge Skype, MySpace, Google · MarketingVOX

AOL is terrible, IMHO. They take the newbie, suck them into their vaccuum and manage to convince the newbie that all the internet is found within one interface. It irritates the crap out of me, and I'm frankly still surprised that it's happening. Even when I signed up for DSL service, ...

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The Olympics of Business

The Olympics of Business olympics, business

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Why Credibility Doesn’t Matter In Your Marketing Strategy

If you haven't had the chance to read some of Sean D'Souza's articles, I suggest you do so now at Psychotactics. Buy The Brain Audit while you're there. Credibility vs. Believability: Switch on your TV and watch the news Tell me a little bit about the presenter. Tell me that she probably drives a ...

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How to Sell eBooks on Amazon.com

Many savvy entrepreneurs and writers have discovered a new way to generate income by selling information products. These 'infopreneurs' are creating new revenue streams by sharing their expertise via special reports, e-books, audio programs, and other information products. Though it can be relatively easy to list an e-book for sale on ...

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Entrepreneurial Opportunity

Reading some past columns of Tim Knox, I came across this oh-so true rant on entrepreneurial opportunity: "...many wannabe entrepreneurs... proclaim themselves as entrepreneurs, then proceed to sit and wait for opportunity to come calling with a business idea and a bagful of money. These misguided folks better have a comfortable ...

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Blog Directory

Ever wondered where you should submit your blog? www.toprankresults.com has compiled the Monster Blog Directory Submit list with many MANY places for you to submit your blog to. WHEW! And I thought I was going to have to compile it ;) Check it out here: http://www.toprankresults.com/blog-submit-list.htm ~E

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How do you use PayPal?

I love PayPal - I've used it over a year, and I haven't even had the slightest hiccup. I don't have to deal with ongodly credit card authorization forms or depositing checks into my bank (I know - laziness), it was my dream come true. However, I've had many non ...

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